(My Original Blog Post: http://ping.fm/D7aTG)
internet marketing advertising Running a business over the internet is a good way of making money but only if one takes the right steps. Understand that there are many merits to e-commerce but there are pitfalls as well. If you are expecting to start making thousands right away, I would say that you are looking at the wrong place and there never is a quicksilver way of making money.



A good and viable business plan will work but it needs to be backed up with an effective marketing strategy as well. But a marketing strategy is a constant and continuous process, a frame which needs to given an update very often. One channel of marketing is never enough and it's always best to approach as many dimensions as possible. New marketers also make the mistake of thinking that one marketing strategy will do. Resilience and resourcefulness is a must to ensure a good traffic to your website as only to a large number of visitors coming to your website can you expect some customers.



Here are a few guidelines for ensuring a successful internet marketing plan:



1. Identify and create a list of prospective buyers. Almost every successful marketer banks upon such a list as it the best way to build a customer support. The process might take a good amount of time but eventually you would gain the trust and loyalty which would help you make the profits you seek. All it takes is an email or two, or a newsletter in a stipulated period of time informing all in your list of the products and services you offer. These lists can be created by many methods for example, with the recommendation of your friends, creating a chain mail and waiting for it to come back to you or purchasing a list of leads from a company for a small price.



2. The Pay per Click method is also a fast and promising way, and platforms like Google Adwords, which offer adverts to your website on the basis of the keywords contained in the web pages can serve as a good source of revenue. Make use of Wordtracker to gain leverage on targeted keywords and ensure a lot more visitors each day.



3. Search Engine giants like Yahoo and Google can also send a lot of traffic your way. All you need to do is develop an online presence of the webpage through the help of marketing campaigns with the use of professional assistance like Linksmanager. However do know that this method takes a bit of time, money and requires a lot of patience.



4. There many sites on the internet that host a lot of articles which are read by many and most of these articles contain keywords which are link up to relevant WebPages displaying products. This is an affordable and effective method of increasing traffic to your website, especially since your site is "magically" the first to pop up and give the visitors exactly what they were looking for.



5. Creating a thread on an online forum is also an effective but a time consuming method. These forums act as a channel where people interact and share their thoughts, which also helps you advertise your products and reach out to customers on a personal level.



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I’ve just enrolled at the online Wealthy Affiliate University website. It claims to teach new Internet Marketers how to sell effectively and earn a living through affiliate marketing online. Well since I fit the audience: newbie who hasn’t made a dime on her own – I thought I’d see if the big fellers Kyle and Carson could teach me a thing or two.



Before I handed over my credit card I was a bit skeptical at first, but since my favorite bum marketer Travis Sago was a member, I thought it would be worth it even to just read his wisdom in the forums. Besides if the course sucked, I could always cancel my membership and get a refund.



Q. What is this 8 Week Action Plan about?



One of the first things the site gets you to do is enroll in the 8 week action plan. It’s supposed to be a step-by-step plan on how to get up and running quick smart, a unique feature to the Wealthy Affiliate University.



The first week is pretty basic. Mostly it’s just checking out the sticky posts in the forum and stuff to see what other people are up to, but by the second week things start to heat up with many tasks to complete.



One thing I wasn’t quite prepared for was the homework! Yep you have a list of tasks that you have to do each week. I thought that I’d left homework for dead when I left school, but it seems that it’s once more on my to-do-today list. Yikes! At least I might actually accomplish some goals finally.



Q. Can you do extra classes?



If you are really keen and want to get ahead then there are heaps more tutorials and guides that you can do. These one’s don’t have homework though (Phew!) and are more like mini guides on certain topics. Some of the ones that seemed interesting was ‘Penny Pincher Money Techniques’ and ‘AdCopy Writing’, both which I really need a lot of help with.



Q. How do you get to be the teachers pet?



Since it’s all online, there are no desks to put an apple for the teacher on, so the only way you are going to get noticed is to be your friendly self and say hi on the forums. Actually that’s one of the homework assignments in the first week – to introduce yourself to everyone at the Wealthy Affiliate University.



By the way, it was Carson who gave me the shout hello.



Q. Do you get graded?



Fortunately there are no report cards here. The only way to gauge if you are doing well is when ClickBank starts showing you the money love. Actually earning money as an affiliate is the best way to gauge your success, so my thanks goes out to the Wealthy Affiliate University crew.



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(My Original Blog Post: http://ping.fm/I6sWI)
My Australian friend, Alan, recently got in touch for advice on how to make more money from his recently set up website. Alan is into natural health treatments, so his simplehealthmaintenance.com website is one that offers natural solutions to health problems.



Alan asked for my advice as to how to monetize this new site, knowing that I have had success with Google Adsense.



First off, Alan needs to consider whether sales are his primary objective. If so, the addition of Adsense to the site, whilst bringing in extra income, might reduce potential sales.



Adding Adsense to his site would be a quick & easy way to make money. I suggested a horizontal Adsense link, just below the main navigation bar which runs across his index or home page. This would look natural and looks like part of the website navigation.



Also, the addition of a Google skyscraper unit on the right of his page would add value to the site, and also increase his income, but without detracting from his primary objective of sales.



Now, Alan is an expert on health, but not so good at search engine optimization. His heading for the page of “Simple health treatments by non-invasive electronic acupuncture” may explain what the page is about, but it isn't going to get him hordes of traffic from the search engines - no-one is looking for either “simple health treatments” or “non-invasive electronic acupuncture”! Zoom along to Overture and check out their keyword selector tool in the resource centre if you want to see just what it is that people are searching for.



I suggested to Alan that he look at which words which people were searching for. Although he is happy to buy traffic for the site, using the pay per click engines (e.g. Adwords & Overture). This makes it easy to get a top search engine ranking for particular words or phrases (known as keywords) but can prove an expensive way of getting traffic.



Improving his “natural” search engine rankings, so that people found his site when typing in the keywords, would reduce Alan's costs and increase his profit margins considerably.



This is relatively easy to do, and in fact I ran this for Alan myself using Wordtracker. This is a handy piece of software which allows you to look at the supply and demand of particular keywords and spot gaps in the market, also known as niches.



In this case, just one of the keywords which came up as in high demand but low supply was “pain management with acupuncture”. Alan would do well to either use these keywords as part of his homepage or to create a new page with this title and heading, together with suitable webcopy.



By putting these keywords at the beginning and end of a new page of copy, very soon this will start to get ranked well by the search engines and receive visitors who arrive for free!



One other easy suggestion for Alan to implement, since he is also a writer, is to write a couple of articles on the subject of natural healing and acupuncture and to submit them to a few of the Article Directories, such as Ezine Articles and iSnare. This is a effective and natural way to get traffic to your site with minimum effort.



Watch out for your profit margins Alan - they'll be going way up - just as you implement these few simple changes!





For our free course on making money with your own home based internet business,

visit How to set up your own online business.



This article was submitted by Jen Carter, the creator of the How to Earn a Million Dollars website.



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Many webmasters are obsessed with the Google Page Rank. Articles and books have been written about Google PR (Page Rank). Forum postings cover the topic over and over again and about every 3 months tensions are rising when a possible Page Rank update is eventually happening. Page Rank updates are an interesting experience watching a small group of webmasters go a little crazy.



It all starts with somebody noticing the PR update in progress. This event will find its way into forums and newsgroups fast. Within minutes and hours the Internet community becomes aware of a Page Rank update. As Google.com uses several different data centers for its search engine services and also updates them in different intervals webmasters all over the world will see different results when looking for Page Rank results. A Page Rank update will also not complete within an hour or a day. For several days results will fluctuate.



With that in mind it is a funny event watching the hype surrounding a PR update. Webmasters get nervous if the PR of their website suddenly changes. A change can mean that the PR completely disappears or that the webmaster sees different (conflicting) results. As a high Page Rank can mean higher amounts of traffic and eventually higher income from a website this event often feels like a rollercoaster ride for the people who depend on having a successful website. Imagine the website you worked for so hard suddenly going up and down in Page Rank during a PR update. Now the same people start posting questions and comments in forums and newsgroups. The more experienced webmasters know the game and react professionally. They know that the publicly visible Page Rank is just a moment in time to display a snapshot of what is in Google's database. They know that PR actually updates daily or weekly internally, but that these more frequent updates do not show up as publicly visible PR updates. But no matter how often it is pointed out that the publicly visible PR is not important - the hype around this topic by a large group of webmasters does not quiet down. "How many links does it take to get a PR 5?" - "Why does my PR suddenly went down? I added x number of back links to my site." - "I hate Google for doing this." - These and many other comments or questions will show up. But in the end it all comes down to: Public PR is just a snapshot in time of what is in Google.com's database. PR changes much more often than what is showing up in the Google Toolbar.



And so it comes as no surprise that about every 3 months the tensions go high up in newsgroups and online forums when it comes to discussing Google Page Rank. If you are on the hunt for a high Page Rank for you site - don't waste time looking for the publicly visible PR. Use the time the others need to discuss PR to actually work on the Page Rank for your site. Establish high quality back links to your site. Grow these numbers slowly. A large increase in a short amount of time is not natural. Back links grow slowly and that is what Google is looking for. Be smart - be in it for the long run and not some short-term PR gain that won't last.





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(My Original Blog Post: http://ping.fm/w1KXO)
Who in this world can show you how to achieve financial success online right now? Is it a moneymaking Internet marketing millionaire? Could it be a humble coach that may like your possible e-mailed pity story on why you need money desperately?



The answer to this simple desired fact is that nobody should be able to help you unless you proof to yourself that you deserve it and that getting out of the rat race is a priority for you. While there are many marketers that are willing to risk there reputations by promoting a sloppy product, many top marketing experts that have been online for years may avoid your joint venture request. Why?



You need to proof to your clients, readers and potential JV partners that you really want to know how to achieve financial success online. The obvious answer should be, who does not? But reality is that today newcomer does not want to study, practice and get results in what they are supposed to take action. Couch is something better with so many Blockbuster videos nearby!



Many Internet marketers buy one paperback book, perhaps outdated and then finally acknowledge and confirm to themselves that financial success should come easy, without practice- without any kind of experience. While many can pull this stunt by increasing their chances in seminars, my long run experience tells me that not many survive their online celebrity status when being unknown and skyrocketing to stardom six figure stardom.



In order to have respect, trust and reliability- you need to take multiple action steps with your main business and your subsequently businesses to jumpstart results. Without taking action as you may know, the only results that you are going to wind up taking are assumptions. And assumptions as you may have heard are the mother of all bankrupts!



The facts are on the statistics every time a business sis launched and tried every year. Failures. So what can you do right now to achieve financial success with your e-commerce business, private label rights and master resell rights commercialized content? You start with an idea, you brainstorm, you plan, and you take proper steps to complete plan- you then ultimately take action on such plan.



It does not have to be difficult. While the so called long time myth of you can set your mind to whatever you want to do and achieve it, is just in many of our minds a fallacy- you can still arrange well deserved success this year and every other year.



If you want to build the next Microsoft, believe in myths. If you want to achieve financial success or freedom by working on the Internet, get to work! You are not alone. Few thousand dollars coming in every month are simple, but what about $100,000 per month? Everything goes with marketing!





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(My Original Blog Post: http://www.imediaa.net/1516/how-to-engage-in-rss-marketing/)
RSS marketing is quite different and unique as compared to most of the other internet marketing tools or technologies. In RSS marketing, success or failure lies in the hands of the consumer or the internet user. Although this may sound scary from a business perspective but at the same time there are certain advantages.



There are some online businesses that have garnered a good click-through-rate varying from 7% to 10% using RSS feeds and this means that it has actually outperformed various other mediums of online advertising. Of course this number can’t be reached overnight. There has to be a strategy in place and the execution has to be perfect to derive such a high click-through-rate.



For those who have not been able to capitalize using RSS marketing and for those who are new to RSS marketing, here are some tips that will definitely help you in leveraging consumer control in RSS. The tips are as follows:



Feed characteristics



There are many websites who have their feeds while others don’t. It is not necessary that the feeds in the websites that have them will be created equally. There are quite a few variables that have to be considered during content delivery using RSS feeds. Let us look at an example: Some websites like My Yahoo is able to display only the headlines of their RSS feeds while websites like Bloglines are able to show almost the entire feed or complete article content. So there are some publishers who will provide only partial feed while others might provide entire content in the feed.



In marketing terms, this means that you should know how you will present the content and what the marketing message will look like. If you are not aware of the various characteristics of a feed, then RSS marketing can be a risky proposition. It is important to hence understand the feed characteristics and identify the methods of distribution. You need to think and imagine in advance how your consumer will receive this feed, and how it will help them to make an informed marketing decision, which will help your business in the long-run.



One of the prevailing issues is that of full feed vs. partial feed. Let us take another example. If an online publication has 5,000 RSS feed subscribers and the publisher is offering only the first paragraph of each of their articles in the RSS feed then the reader will have to click through each of the feed to view the entire content. There are many internet readers or users who will skim quickly through the feed content click through directly to the website. In such a scenario, if the publication has placed any advertisements in their feed then the consumer will miss it completely. So the online publication might get a high readership rate but will be a bad option for RSS advertising because the click-through-rate is low.



Hence it is extremely important to evaluate the various feeds where you would want to advertise.



Make content interactive



If your content is not interactive or engaging then it will not attract too many RSS consumers. Consumers are not looking for saleable content; they are looking for useful and relevant information. For example if you are running an advertising campaign for the launch of a new paint then you need to target the different home improvement blogs and websites as a part of your RSS advertising & marketing campaign. In a home improvement blog, you will find the audience who will be interested about the various aspects of home improvement and how it can be done and what all they can use. This will boost your advertising efforts.



Another important aspect is the matter, the concept in the advertisement. Don’t try to sell the product, try to attract people with a story. If you present a nice story with information, facts, research analysis, benefits, pros and cons then it will increase a reader’s interest and thirst for knowledge. This will be advertising at its best.



Fresh and creative content



There is nothing like fresh and creative content. How many times would you read about a product in articles that have been rewritten over and over again? It will be boring, monotonous and put you off. This stands true for all consumers. Hence the need is for refreshing content that will hold a readers attention and keep adding new content. A thumb rule in RSS feeds is to have creative content in every six new posts.



The bottom-line is attracting consumers with intellect and not the same old story.





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BargainChecker has formulated a new way in which you can use their capability to find eBay misspelled words and bring them right to your favorite news reader. The benefits of BargainChecker in finding and allowing you to profit from eBay misspellings is undisputed. BargainChecker works from a simple yet effective premise.



Each day amongst the millions of entries which are listen on eBay are many items which are incorrectly spelled. These items will never be sold, because the standard search will not return the items on the search page, whether that be in eBay or from a web search of the item. The sellers won't profit from either the inventory item or the time and effort required to prepare and place the listing.



For example, if you wanted to sell a rare copy of "A Connecticut Yankee in King Arthur's Court" and you were careless in your listing and description so that the book listed for sale is "A Conneticut Yankee in King Arthur's Court'. If the potential buyer types in the name correctly, he or she won't find your book listing. You won't make a sale of your eBay item, and the buyer will be disappointed as well.



If the buyer makes use of the eBay RSS feed, though, the buyer can acquire the item and purchase it at or near the opening bid. This purchase is available because there are no additional bids.



The buyer goes to the eBay RSS site at http://ping.fm/lHvst and fills in the appropriate fields--the item that is desired, which auction site to search, and where to send the information, i.e. the favorite news reader. Each time an item is found with an eBay misspelled item listing which you have designated, the information will be forwarded to you as requested. The RSS tracker means that you can just set and forget the search terms which you have entered. Because the BargainChecker tool is primarily aimed at misspellings, most of the benefit from the tool will be applicable only to misspelled words on eBay.



You can use those eBay misspellings in various ways, once you get them at your news reader.

For example, you can use the misspelled listing to purchase a one of a kind item at the low starting bid. No one else is likely to arrive at the site because they won't be able to figure out how it was listed. By using the eBay RSS notification, not only are you being notified, you are receiving notice right away, so you have the chance of getting your bid in immediately.



If you don't need the bargain item for your own use, keep in mind that these eBay purchases can be used as gifts to someone, or that they can resold in order to make a profit for you.



Alternatively, you can use the statistics which are being gathered to choose which items are commonly, or even occasionally misspelled. You can use these common words in order to help you set up revenue markets using pay per click methods.



So it's easy to see how utilization of existing web sites can be maintained and, you can see RSS. This is not say that you are required to act each and every listing in the marketplace. You can look at the item, calculate its value, place a first bid and subsequent bids. Even if you don't win every listing, you will still receive enough bids of interest that they will work financially for you. You can actually set up your own small business buying and reselling items on the internet.



Either way, you can use the eBay RSS feeds, to enhance your profitable business on eBay .





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RSS provides you with an opportunity to give control to your site visitors over the information they want to receive from you. Though ezines and newsletters also enable the users to voluntarily sign up for similar information, your information may or may not get through the spam filters.



You as a content provider might be giving information about several things. Your clients however need not go through all of it since RSS automatically delivers the content they are really interested in. This way you can provide content catering to the personalized needs of your web site visitors.



In the same feed, you can inform users about upcoming specials, promotions, sales, updates, etc, and other news only to subscribers who want to receive it.



There are several key benefits to using RSS for your online business:



Deliver Keyword Rich Content



With RSS directly reaching the target clientele, you can now concentrate more on delivering keyword rich content that strikes a cord with readers. Quality information is what Internet surfers seek. Instead of spending hours on coming up with advertising gimmicks or the next catchy graphic, give them what they want.



Give Users a Pleasant Experience



How many times do you click on the banners, pop-ups, and pop-unders that sneak up when you visit a web site? Rarely!



More often than not, these so called marketing strategies are annoying. Readers usually click on them to close them and are in a hurry for them to go away. So why bother your prospects with all the junk?



Use RSS to save the subscribers from having to deal with such undesirable elements and offer them a clean and pleasant experience of just going through solid information.



Get Your Content Displayed on Other Sites



A constant complaint from Internet surfers is that content is not updated regularly or that a particular site is poor because it has old content. Using RSS feeds is a popular way for many webmasters to solve this problem, and keep their sites fresh.



If another webmaster finds that your content can enhance his or her web site, they most likely will add your RSS feed.



While you are instrumental in providing new content to visitors of web sites that include your RSS feed, you can also add frequent new information by including relevant RSS feeds of other organizations on your web site – a win-win situation for you, your alliances, and subscribers of web sites.



Content syndication with RSS allows web masters to stop worrying about updating their sites with the latest information. At the same time, readers can be certain of new articles and updates every time they visit an RSS supported site.



Another way of benefiting from content syndication comes from inserting your contact information and a link to your web site in your feed. This will enable interested readers communicate with you. Additionally, the numbers of inward and forward linking to and from you web site also increase thus improving your link popularity and ultimately search engine rankings.



By using RSS as part of your online marketing strategy, you can have targeted information along with regular updates resulting in increased web site traffic and popularity – a key to enhanced sales and profits for any online business.





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HTML forms and contact forms are a terrific enhancement for your website. These are used by various companies and individuals for collecting all kinds of important information, from answers and surveys to order forms.



A contact form is another way to display your email address as a link. When you contact a business or website owner through a webpage instead of your own email program you are using a contact form.



If you own any type of website, adding a HTML form or a contact form will give your site interaction between you and your visitors and, in some cases, interaction between visitors.



Some of the reasons to add contact forms to your websites include:



- Joining your newsletter

- Adding comments

- Asking questions

- Filling out an application for employment

- Answering survey questions

- Joining clubs

- Answering multi-choice polls



These are just a few of the reasons you may wish to add HTML forms and contact forms to your website.



We offer you the ability to create all kinds of HTML forms online so, all you have to do is copy the form and then paste it onto the page you wish the form to be displayed. You will be able to decide how many fields you need for your HTML form, name each field, choose the size of the field, and the type of data that should be placed in the blank. You can have the contact form blend in with the colors and text of your website or, make the form stand out by choosing the color of text and background.



Choosing what information is mandatory is up to you, depending on what you need the HTML form for. If you only need an email address and first name for joining your newsletter then, that is all you have to have fields for, however, if you need to ask several questions regarding expertise for an employment application you can add all of these with multi-choice features or blank fields for the person to fill in.



Polls are often a wonderful way to get your visitors involved in all kinds of things, from political questions to favorite entertainment artists or songs. With these polls, you can post the top answers chosen by your guests, which gives them a way to interact and be involved in your website. This information can then be used to add information to your website. Example: If you wish to talk about celebrities, you can find out which celebrities are among the favorites of your guests before you begin working on the topic. This will ensure more visitors to your website to read all the gossip.



HTML forms and contact forms will be a wonderful tool that can help your business whether you need it for employment applications, taking orders, sending newsletters, or just for fun. Add a HTML form to your website today and begin watching the difference in website visitors.





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Please always ask yourself whenever you write an article: “What do I do if I receive this kind of post in my e-mail?” Do I open that e-mail and read the whole articles or I delet it from my e-mail lists?



Therefore, you have to make it your habit with YES, I open it and read it carefully. It means that your visitors may have the same answer and they are willing to visit your blog regularly.



If you are sure that your answer is YES, you have to add up other complements of writing outstanding contents:

1. Making lists

You never want to make your reader boring, do you?? You have to understand that they have many things to do out there. Most of them read the articles only to get the key points that are either highlighted or bulleted. It's time to use that principal to ignite your content and keep your readers engaged. Make it simple, clear and to the point.



2. Giving Evidence

Your visitors are clever and smart as they are well understood and armed by many researches. So, you should try to provide an evidence to make your content powerful. Therefore, the governments' webs are definitely credible as supported by many well educated skilled PHd’s who have done some deep researches.



3. Long duration content

You should make tutorial, tips or "how to" articles and methods how to fix or how to make something that is needed to solve the most people problems. They will be suitable with every situation although they were long time buried in your archives.



4. Write articles as source of knowlegde

You can create long post containing up to 10 pages of important information. Make them serially or you can convert to PDF file to make it simple to get. It is great to promote your blog from time to time as we called viral marketing.



How often should you make these articles every month? I think there is no limited time to do that, but minimum 1 article is enough for to develop your sitein the future.



Conclusion: Great articles will always bring you steady traffic for a long time because the visitors need the quality content to answer parts of their problems.



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